The Top Student Influencers To Follow In 2023

Whether it’s academic advice, self care tips, study hacks, skincare routines, day in the life videos, or anything else you’re after, you can count on student influencers to discuss the ins and outs of the UK university experience. 

After all, whilst going through the ups and downs of student life, sometimes all you need is some relatable content to get you through, and by that we mean, social media posts by people in a similar position to you. 

To help you out with which student influencers are worth hitting that follow button for, we’ve got just the guide for you with our list of the top Gen-z content creators. 

student influencers

1. Emma Neill 

When it comes to student influencers, Emma Neill is someone you should be following if you’re not already. 

This Irish content creator has racked up a mega 36.3K followers on TikTok and 58.9K followers on Instagram, thanks to her posts which range from plant-based recipes to makeup routine tips to day in the life videos to fashion inspo and self care tips. 

She even has a podcast “Here For The Craic with Emma Neill” with episodes focusing on really useful and current topics, from identity crisis’ to friendships to relationships to sustainable fashion. 

This University of Leeds student clearly covers all bases with her content so make sure to check her out! 



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A post shared by Emma (@emmaneill_)

2. Jack Edwards

Despite graduating from Durham University in 2020, Jack Edwards content is top-tier and sheds light on the authentic British university experience. 

Jack shared videos from his time at university to his 1.2m subscribers on YouTube with topics like a day in the life of a student, freshers week vlogs, student accommodation room tours, the process of writing his dissertation as well as how to write an essay in 2 hours. 

It’s not just YouTube that Jack gained a large following, he has 559.5k followers on TikTok where he posts book recommendations on #booktok, considering he studied English Literature for 3 years! 

His unfiltered university handbook “The Ultimate University Survival Guide: The Uni-Verse” is well worth a read, focusing on tips for incoming freshers, from personal statement advice to study motivation to exam self-care tips. 

If you want someone who is going to keep it real with you, check out Jack’s content. 



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A post shared by Jack Edwards (@jackbenedwards)

3. Kaci-Jay 

Another avid student content creator you need to be following in 2023 is Kaci-Jay. 

If you’re a sixth form student in the UK and are looking for something relatable to get you through those college years, you should give Kaci-Jay’s videos a watch. 

With 1.2m followers on TikTok and 534k on YouTube, Kaci-Jay creates fun and engaging content for pre-university students. 

From sixth form morning routines to day in the life videos to fashion looks to makeup challenges to clothing hauls to room tours to Q&A’s, her videos are the ultimate inspiration. 


4. Ruby Cline 

We’d be surprised if you’re studying in the UK and haven’t seen Ruby Cline’s videos on your for you page. 

Ruby Cline is a University of Cambridge student who has amassed a 32.4k following on TikTok thanks to her videos which mostly focus on academic advice and university lifestyle tips. 

Her ever popular TikTok account ‘ConversationsWithRuby’ discusses topics such as how to write reading lists at university, what the university drinking culture is like in the UK, what to bring with you to university, how to deal with student socials and first year academic tips.

If you’re not studying at university don’t worry, Ruby also has videos for GCSE and A-Level students such as preparing for results day, revision tips as well as how to write a personal statement. 

Ruby’s conversations don’t just stop with education either, she also shares life lessons, unpacks current trends, focuses on queer learning, politics and book recommendations. 

Aside from her online videos, Ruby is also a keen writer and publishes articles for the youth news site, The Tab.



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A post shared by ruby cline (@rubesacline)

5. Brontë King

Whilst studying Film and Television at the University of Reading, Bronte King started posting videos on university Q&A’s, dealing with relationship and situationship break ups, the ups and downs of student life and clothing hauls. 

After graduating from university, Bronte struggled with navigating through the post-uni world and wondering what was next for her, which is what led her to set up the online networking community “Gals Who Graduate”. 

Gals Who Graduate is a fantastic community which offers support to female students and graduates with a combined audience across Facebook and Instagram of 80,000. 

Whether you’re a current student struggling with making friends or settling into university life or a postgraduate dealing with some of the most difficult years of your life, this platform can help you with friendships, jobs, advice, networking, and so much more. 

Bronte also centres her online content on YouTube and TikTok around travelling, girl power, female body confidence and mental health. 

Make sure to give her a follow and check out Gals Who Graduate if you haven’t already! 



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A post shared by BRONTË GEORGINA KING (@brontekingg)

6. Lydia Violeta

Lydia Violeta is in her final year of studying Business Management at the University of Leeds and shares content all about student life and healthy productivity across her social media channels. 

Lydia’s relatable and informative vlogs on YouTube document the highs and lows of the university experience, from writing a dissertation to completing exams and assignments to working out to eating healthy to studying abroad and so much more. 

With 30.7k followers on TikTok, her page is a destination for skincare routines, cooking recipes, productivity tips, day in the life videos and travel experiences. 

Lydia’s social media platforms are definitely invaluable sources of entertainment, inspiration and motivation so she’s for sure someone to check out! 



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A post shared by Lydia Violeta (@lydiavioleta_)

7. Glo Coretz

Glo Cortez is one of the most popular student influencers around at the minute, with a TikTok following of 274.1K. 

The University of Bolton student rose to prominence on TikTok for her dancing videos, but she also posts other entertaining and helpful content like try on hauls, wig installs, makeup tutorials and cooking recipes. 

Now an ambassador for fashion brand Boohoo, her Instagram page has a following of over 50k and is full of stylish outfit inspiration as well as beauty and lifestyle content. 

If you’re looking for some feel-good content by someone in a similar position to you, to get you through the turbulent university years, Glo is someone you should definitely hit the follow button for!



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A post shared by Glo Cortez (@glocortezz)

8. Sam Herling 

Last but not least in our guide of the top student influencers to follow in 2023 is Sam Herling. 

Sam is a final year student at the University of Reading who uses his TikTok account to share his life lessons and to normalise academic related topics. 

From managing exam related stress, curing FOMO, suffering with presentation anxiety, and dealing with mental health issues whilst studying, Sam’s videos focus on the aspects of student life that aren’t talked about as much, at least not on TikTok. 

Having built a following of over 28k on TikTok, Sam’s videos are bound to get you hooked in no time so make sure to have a scroll through! 



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A post shared by Sam (@samherling_)

That’s the end of our guide on the top student influencers to follow in 2023, we hope you enjoyed reading and have found your new fave content creator. 

Do let us know if there’s any other higher education content creators out there worthy of mentioning @_homesforstudents.

If you’re due to graduate university this year, you should take a read of our post on how to ace your graduation day.

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